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Tagtrail delivers dynamic, personalized content to mobile devices via NFC tags and QR codes
December 6, 2012
By: DAVID SAVASTANO
Editor, Ink World Magazine
Identive Group, Inc. announced the commercial launch of its cloud-based mobile services platform, Tagtrail, which allows advertisers, retailers and organizations in the education, hospitality and numerous other markets to deliver dynamic, personalized content and services to users’ mobile devices via near field communication (NFC) and other electronic discovery technologies. Identive demonstrated Tagtrail at the WIMA NFC USA 2012 conference in San Francisco, CA Nov. 27-29. “Following beta tri...
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